Khabarovsk Territory. Taiga. Pavel Likhovtsev, a senior huntsman and bear hunter, keeps an apiary in the taiga and brings up his eldest son Eugene as a real man. However, with the advent of the nineties, the apiary goes bankrupt. Pavel and his family are forced to go to Khabarovsk in search of a better life. At this time, Khabarovsk is undergoing a redistribution of spheres of influence — all power and all resources are transferred to the organized criminal group "Obshchak" — a gang that will soon become the largest criminal group in the world.

BeHappy is a secret invisible application that serves to buy drugs through a smartphone. Its users face a serious opponent who hides under the name of Anonymus. He informs them that he has managed to disclose the data of everyone who has ever used this application and now he gives them a choice - to go to the police and confess everything or play a game with death. What happens if you lose this game becomes clear when Be Happy users receive a photo of kladen with his throat cut.