The show is a virtual reality game and breakthrough reality show. Artists are invited to land on the vowel continent MEMOON, and start a seven-day game adventure on the moon. Every day, under different plot themes, they will link avatars, challenge mission levels, save the vowel continent, and win benefits for the audience at the same time.

由爱奇艺推出的户外潮流露营生活体验真人秀。节目抓住了后疫情时代，露营成为潮流出游的新风向的契机，旨在营造一个远离城市生活户外烟火之地。