Dave Gorman, a British Comedian, undertakes a challenge set by his flat mate Danny Wallace, to find 54 of his namesakes (1 for every card in the deck, including jokers). The show is presented over a series of six episodes by Dave Gorman himself in what can only be described as a lecture format. The series charts the trials and tribulations that greet Dave as he attempts to complete his task.

British Comedian Dave Gorman travels across America without supporting the 'Man'. In other words, no Holiday Inns, no Best Westerns and no Comfort Suites. No Shells, no Arcos and no BP gas stations. No MacDonalds, no Starbucks and no chains of any kind. Just Mom & Pop business all the way.