When Ford Motor Company archivist Daniel Stacks discovers that John Bronco, the greatest pitchman of all time, does not have a star on the Hollywood Walk of Fame, he must find John and convince him to get back in the saddle again.

In the isolated desert of Winslow, Arizona at NASA’s Moon Base Simulator, three eager astronauts—Skip, Rook and their leader Cap—attempt to qualify for their first lunar mission. They encounter many obstacles including loneliness, self-doubt and their own incompetence. In spite of it all, they remain determined to prove they have the right stuff to reach the moon.