余力是纵横卫视的金牌制作人，他创办了电视节目史上第一个真正的真人秀节目“女神学院”。 　　为了让女儿成名，余力将女儿月亮送进女神学院，从进入学院的那一刻，月亮一夜成名，进入了全国观众的视线。然而女神学院里所有的人物都是节目组请来的演员，对此月亮全然不知。为了让节目持续火爆，余力绞尽脑汁，甚至主动为月亮安排了一段浪漫的爱情。 　　然而，纸里包不住火，月亮最终知道了真相，感情也受到伤害。于是，她痛哭着逃出了女神学院……

Ke Huan is a talented and dreamy painter, but in this "era of hype by all", he became a joke in Tangzhuang, a painter village, because he was busy painting. Just when he couldn't pay the rent, was bullied by his peers, and his girlfriend was stolen by his rival, an alien changed his fate! With the help of "it"'s superpowers, the protagonist Ke Huan drove a luxury car, lived in a luxury house, held his dream exhibition, became a hot painter, and reached the peak of his life! The arrival of "it" also caused trouble everywhere, shocked the world, and caused panic among the people. The police, opponents, and even aliens came to the door one after another.

男主陈重因送红包花光积蓄30万，怒而伙同好友们策划一系列意想不到的“回本”计划，一场由红包引发的喜剧，就此展开了……