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Manias, Panics, and Crashes, Fifth Edition is an engaging and entertaining account of the way that mismanagement of money and credit has led to financial explosions over the centuries. Covering such topics as the history and anatomy of crises, speculative manias, and the lender of last resort, this book puts the turbulence of the financial world in perspective. The updated fifth edition expands upon each chapter, and includes two new chapters focusing on significant financial crises of the last fifteen years.

This book examines the major contributing factors which catapulted KFC to the top of the Chinese restaurant service industry in less than two decades. It focuses on KFC China s competitive differentiators, and how they jelled in support of a coherent business strategy, and of each other. The successful execution of KFC China s business strategy has since been rewarded with an unlikely industry leadership position in growth, profitability, market share, and brand recognition in the world s fastest growing economy.

A total guide to debuggers: what they do, how they work, and how to use them to produce better programs
"Debuggers are the magnifying glass, the microscope, the logic analyzer, the profiler, and the browser with which a program can be examined."-Jonathan B. Rosenberg
Debuggers are an indispensable tool in the development process. In fact, during the course of the average software project, more hours are spent debugging software than in compiling code. Yet, not many programmers really know how to constructively interpret the results they get back from debuggers. And even fewer know what makes these complex suites of algorithms and data structures tick. Now in this extremely accessible guide, Jonathan B. Rosenberg demystifies debuggers for programmers and shows them how to make better use of debuggers in their next projects.
Taking a hands-on, problem-solving approach to a complex subject, Rosenberg explains how debuggers work and why programmers use them. Most importantly, he provides practical discussions of debugger algorithms and procedures for their use, accompanied by many practical examples. The author also discusses a wide variety of systems applications, from Microsoft's Win32 debug API to a large parallel architecture.
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Interest in ethnobotany has increased dramatically in recent years. The search for new medicines by the pharmaceutical industry has turned to plant natural products and to ethnobotanical studies as a first step in bioprospecting. These studies are making a valuable contribution to the cataloguing of biological diversity and hence to the conservation of endangered ecosystems and the human societies which depend upon them. Discussing traditional methods of plant management as well as plant use, this textbook is an authoritative and fascinating introduction to this exciting area of plant biology. Citing examples from throughout the world and drawing on a wide range of source materials, the author describes the history of the interactions between plants and people and the concepts, methodology and future direction of ethnobotanical study. Capturing current interest in traditional medicine, as well as the potential for exciting new drug discoveries, Ethnobotany: Principles and Applications is an informative, stimulating and timely text which includes an extensive bibliography.

This book was designed not only for owners and managers of middle market businesses but as a training text for middle market M&A investment bankers and consultants. It discusses the art and science of middle market M&A as well the all-important psychology and behind-the-scenes negotiations pursued with a particular emphasis on obtaining the absolute highest value when selling a business. Subjects addressed include valuation, taxation, negotiations, M&A conventions, among many others from the buy-side and sell-side perspectives. Subtitled “Tales of A Deal Junkie,” this serious but occasionally irreverent book tells it like it is, including anecdotes to provide a “feel” for what really goes on in middle market transactions. The author, a former practicing CPA and a business valuation expert, is a veteran M&A investment banker with years of real life experience. He also is a widely-acclaimed instructor in the M&A field and a nationally-respected practitioner who has trained thousands of investment bankers. No comparable book on the market today provides this degree of comprehensive and invaluable insight.

people places Second Edition Design Guidelines for Urban Open Space edited by Clare Cooper Marcus and Carolyn Francis A resurgence in the use of public space continues throughout North America and many other parts of the world. Neighborhoods have become more outspoken in their demands for appropriate park designs; corporations have witnessed the value of providing outdoor spaces for employee lunch-hour use; the rising demand for child care has prompted increased awareness of the importance of developmentally appropriate play and learning environments; and increased attention is being focused on the specific outdoor space needs for the elderly, college students, and hospital patients and staff. Now available in an updated, expanded second edition, People Places is a fully illustrated, award-winning book that offers research-based guidelines and recommendations for creating more usable and enjoyable public open spaces of all kinds. People Places analyzes and summarizes existing research on how urban open spaces are actually used, offering design professionals and students alike an easily understood, easily applied guide to creating people-friendly places. Seven types of urban open space are discussed: urban plazas, neighborhood parks, miniparks and vest-pocket parks, campus outdoor spaces, outdoor spaces in housing for the elderly, child-care outdoor spaces, and hospital outdoor spaces. People Places contains a chapter-by-chapter review of the literature, illustrative case studies, and design guidelines specific to each type of space. People Places has a number of features that can be easily incorporated into the design process:
* Clear, readable translations of existing research on people's use of outdoor spaces.
* Performance-based design recommendations that specify key relationships between design and use.
* Design review checklists that help readers plan and critique designs.
* A clearly organized, concise format equally useful to the design practitioner and the design student.
The newly revised edition of People Places also includes:
* Discussion of accessibility issues, including ADA regulations and the concept of universal design; and of design responses aimed at crime reduction.
* Procedures for conducting post-occupancy evaluations of designed outdoor spaces.
* Updated and new information on each type of outdoor space, with special attention to hospitals, child care facilities, and campus outdoor spaces where specific advances have occurred since 1990.
* A completely new color-photo section and 50 new black and white illustrations.
Winner of the Merit Award in Communication from the American Society of Landscape Architects, People Places is an essential working tool for landscape architects and architects, city planners, urban designers, neighborhood groups, and anyone else concerned with the quality of urban open space.

Provides analysis of 650 jobs, based on 20 years of research using the McClelland/McBer job competence assessment (JCA) methodology. Includes generic job models for entrepreneurs, technical professionals, salespeople, service workers and corporate managers. Defines JCA and describes in detail how to conduct JCA studies. Suggests future directions and uses for competency research.

Hacker extraordinaire Kevin Mitnick delivers the explosive encore to his bestselling The Art of Deception
Kevin Mitnick, the world's most celebrated hacker, now devotes his life to helping businesses and governments combat data thieves, cybervandals, and other malicious computer intruders. In his bestselling The Art of Deception, Mitnick presented fictionalized case studies that illustrated how savvy computer crackers use "social engineering" to compromise even the most technically secure computer systems. Now, in his new book, Mitnick goes one step further, offering hair-raising stories of real-life computer break-ins-and showing how the victims could have prevented them. Mitnick's reputation within the hacker community gave him unique credibility with the perpetrators of these crimes, who freely shared their stories with him-and whose exploits Mitnick now reveals in detail for the first time, including:

A group of friends who won nearly a million dollars in Las Vegas by reverse-engineering slot machines
Two teenagers who were persuaded by terrorists to hack into the Lockheed Martin computer systems
Two convicts who joined forces to become hackers inside a Texas prison
A "Robin Hood" hacker who penetrated the computer systems of many prominent companies-andthen told them how he gained access With riveting "you are there" descriptions of real computer break-ins, indispensable tips on countermeasures security professionals need to implement now, and Mitnick's own acerbic commentary on the crimes he describes, this book is sure to reach a wide audience-and attract the attention of both law enforcement agencies and the media.

Decades of software testing experience condensed into the most important lessons learned.
The world's leading software testing experts lend you their wisdom and years of experience to help you avoid the most common mistakes in testing software. Each lesson is an assertion related to software testing, followed by an explanation or example that shows you the how, when, and why of the testing lesson. More than just tips, tricks, and pitfalls to avoid, Lessons Learned in Software Testing speeds you through the critical testing phase of the software development project without the extensive trial and error it normally takes to do so. The ultimate resource for software testers and developers at every level of expertise, this guidebook features:<UL> <LI> Over 200 lessons gleaned from over 30 years of combined testing experience <LI> Tips, tricks, and common pitfalls to avoid by simply reading the book rather than finding out the hard way <LI> Lessons for all key topic areas, including test design, test management, testing strategies, and bug reporting <LI> Explanations and examples of each testing trouble spot help illustrate each lesson's assertion </UL>

The AntiPatterns authors have clearly been there and done that when it comes to managing software development efforts. I resonated with one insight after another, having witnessed too many wayward projects myself. The experience in this book is palpable. -John Vlissides, IBM Research "This book allows managers, architects, and developers to learn from the painful mistakes of others. The high-level AntiPatterns on software architecture are a particularly valuable contribution to software engineering. Highly recommended!" -Kyle Brown Author of The Design Patterns Smalltalk Companion "AntiPatterns continues the trend started in Design Patterns. The authors have discovered and named common problem situations resulting from poor management or architecture control, mistakes which most experienced practitioners will recognize. Should you find yourself with one of the AntiPatterns, they even provide some clues on how to get yourself out of the situation." -Gerard Meszaros, Chief Architect, Object Systems Group Are you headed into the software development mine field? Follow someone if you can, but if you're on your own-better get the map! AntiPatterns is the map. This book helps you navigate through today's dangerous software development projects. Just look at the statistics: * Nearly one-third of all software projects are cancelled.
* Two-thirds of all software projects encounter cost overruns in excess of 200%.
* Over 800f all software projects are deemed failures.
While patterns help you to identify and implement procedures, designs, and codes that work, AntiPatterns do the exact opposite; they let you zero-in on the development detonators, architectural tripwires, and personality booby traps that can spell doom for your project. Written by an all-star team of object-oriented systems developers, AntiPatterns identifies 40 of the most common AntiPatterns in the areas of software development, architecture, and project management. The authors then show you how to detect and defuse AntiPatterns as well as supply refactored solutions for each AntiPattern presented.

An invaluable resource for quantitative analysts who need to run models that assist in option pricing and risk management. This concise, practical hands on guide to Monte Carlo simulation introduces standard and advanced methods to the increasing complexity of derivatives portfolios. Ranging from pricing more complex derivatives, such as American and Asian options, to measuring Value at Risk, or modelling complex market dynamics, simulation is the only method general enough to capture the complexity and Monte Carlo simulation is the best pricing and risk management method available. The book is packed with numerous examples using real world data and is supplied with a CD to aid in the use of the examples.

Every organization needs good leadership in order to win against the competition. Through his own personal story and those of nine other Rangers, Barber illuminates fundamental lessons about what it really takes to win. These first-person accounts of trial and triumph highlight the importance and the inherent truth of the Army’s most fundamental leadership principles: seeking and taking responsibility for your actions, and knowing yourself and seeking self-improvement. Adhering to those principles—and putting them at the core of your organization—will push you and your company to do more and do it better.

The essential guide to managing financial institution risk, fully revised and updated The dangers inherent in the financial system make understanding risk management essential for anyone working in, or planning to work in, the financial sector. A practical resource for financial professionals and students alike, Risk Management and Financial Institutions, Third Edition explains all aspects of financial risk as well as the way financial institutions are regulated, to help readers better understand financial markets and potential dangers. Fully revised and updated, this new edition features coverage of Basel 2.5, Basel III and Dodd-Frank as well as expanded sections on counterparty credit risk, central clearing, and collateralization. In addition, end-of-chapter practice problems and a website featuring supplemental materials designed to provide a more comprehensive learning experience make this the ultimate learning resource. Written by acclaimed risk management expert, John Hull, Risk Management and Financial Institutions is the only book you need to understand--and respond to--financial risk. The new edition of the financial risk management bestseller Describes the activities of different types of financial institutions, explains how they are regulated, and covers market risk, credit risk, operational risk, liquidity risk, and model risk Features new coverage of Basel III, Dodd-Frank, counterparty credit risk, central clearing, collateralization, and much more Provides readers with access to a supplementary website offering software and unique learning aids Author John Hull is one of the most respected authorities on financial risk management A timely update to the definitive resource on risk in the financial system, Risk Management and Financial Institutions + Web Site, Third Edition is an indispensable resource from internationally renowned expert John Hull.

Presentations are meant to inform, inspire, and persuade audiences. So why then do so many audiences leave feeling like they've wasted their time? All too often, presentations don't resonate with the audience and move them to transformative action.
Just as the author's first book helped presenters become visual communicators, Resonate helps you make a strong connection with your audience and lead them to purposeful action. The author's approach is simple: building a presentation today is a bit like writing a documentary. Using this approach, you'll convey your content with passion, persuasion, and impact. * Author has a proven track record, including having created the slides in Al Gore's Oscar-winning An Inconvenient Truth
* Focuses on content development methodologies that are not only fundamental but will move people to action
* Upends the usual paradigm by making the audience the hero and the presenter the mentor
* Shows how to use story techniques of conflict and resolution
Presentations don't have to be boring ordeals. You can make them fun, exciting, and full of meaning. Leave your audiences energized and ready to take action with Resonate.

Many ecological phenomena may be modelled using apparently random processes involving space (and possibly time). Such phenomena are classified as spatial in their nature and include all aspects of pollution. This book addresses the problem of modelling spatial effects in ecology and population dynamics using reaction-diffusion models.
* Rapidly expanding area of research for biologists and applied mathematicians
* Provides a unified and coherent account of methods developed to study spatial ecology via reaction-diffusion models
* Provides the reader with the tools needed to construct and interpret models
* Offers specific applications of both the models and the methods
* Authors have played a dominant role in the field for years
Essential reading for graduate students and researchers working with spatial modelling from mathematics, statistics, ecology, geography and biology.

How to Read a Financial Report Seventh EditionFinancial reports provide vital information to investors, lenders, and managers. Yet, the financial statements in a financial report seem to be written in a foreign language that only accountants can understand. This Seventh Edition of How to Read a Financial Report breaks through the language barrier, clears away the fog, and offers a plain-English user's guide to financial reports. The book helps you get a sure-handed grip on the profit, cash flow, and financial condition of any business.Here's what's new in the "Seventh Edition: "Discussion of the transition to international accounting and financial reporting standardsA streamlined centerpiece exhibit used throughout the book to explain connections between the three financial statementsAn integrated section on analyzing profit, cash flow, and solvency for investors, lenders, and managers (now Part Two in this edition)Reflection on financial reporting and auditing in the post-Enron era"What distinguishes Tracy's efforts from other manuals is an innovative structure that visually ties together elements of the balance sheet and income statement by tracing where and how a line item in one affects an entry in another." --"Inc." "An excellent job of showing how to separate the wheat from the chaff without choking in the process." --"The Miami Herald" "A wonderful book organized logically and written clearly. For a Fool to be an effective investor, she has to know her way around a financial statement. This book will help you develop that skill. It's the clearest presentation of many accounting concepts that this Fool has seen." --Selena Maranjian, "The Motley Fool"
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挖出财报中的秘密(原书第7版)

A rare look inside the world of activist hedge funds from one of this country's top investors In 2002, David Einhorn, the President of Greenlight Capital, gave a speech at a charity investment conference and was asked to share his best investment idea. He described his reasons why Greenlight had sold short the shares of Allied Capital, a leader in the private finance industry. What followed was a firestorm of controversy. Allied responded with a Washington, D.C. style spin-job-attacking Einhorn and disseminating half-truths and outright lies. Undeterred by the spin-job and lies, Greenlight continued its research after the speech and discovered Allied's behavior was far worse than Einhorn ever suspected. "Fooling Some of the People All of the Time" is the gripping chronicle of this saga, and this edition contains all new updates from the author. Page by page, it delves deep inside Wall Street, showing how the $6 billion hedge fund Greenlight Capital conducts its investment research and detailing the maneuvers of an unscrupulous company. Along the way, you'll witness feckless regulators, compromised politicians, and the barricades our capital markets have erected against exposing misconduct from important Wall Street customers. Goes behind the scenes to detail the truth about investing, short selling, and the politics of business Shows the failings of Wall Street: its investment banks, analysts, journalists, and especially our government regulators Offers insights into the battles surrounding hedge funds Reveals the immense difficulties that prevent the government from sanctioning politically connected companies At its most basic level, Allied Capital is the story of Wall Street at its worst. But the story is much bigger than one little-known company. "Fooling Some of the People All of the Time "is an important call for effective law enforcement, free speech, and fair play.

An intriguing look at how financial models have repeatedly failed our markets, including now Leading and contrarian thinkers have been talking for years about the conflicts between theoretical and real finance. Nassim Taleb first addressed the issue in his technical treatise on options, Dynamic Hedging. Now, in Lecturing Birds on Flying, Pablo Triana moves the conversation to a narrative that anyone can follow, and explains how it is that theoretical finance can fail dramatically in the real world. The heart of the book, though, isn't about technicalities, but instead explores how widely accepted theories that are applied daily cause our world real harm. Many times, it's the quantitative models that hedge funds and investment banks use (and regulators and rating agencies embrace) that lead to market implosions. These so-called models end up offering false guidance and misplaced certainty, and sanction unsavory behavior. In fact, these models were largely responsible for the stock market crash of 1987, the LTCM crisis of 1998, the credit crisis of 2008, and many other blow-ups big and small. Pablo Triana has been writing about the limits of these types of mathematics for several years; now he reveals exactly what this means for our markets and why blind self-enslavement to quantitative dictums puts us at great peril. Pablo Triana (New York, NY, and Madrid, Spain) has successful derivatives experience at all levels: trading floor, professor, consultant, and author. He is a frequent contributor to business publications, including the Financial Times, Forbes.com, Breakingviews, and Risk magazine, among others. His prior book is Corporate Derivatives. Triana holds a master of science from New York University, Stern and an MA from American University.

A cutting-edge response to Ralph Kimball's challenge to the data warehouse community that answers some tough questions about the effectiveness of the relational approach to data warehousing
Written by one of the best-known exponents of the Bill Inmon approach to data warehousing
Addresses head-on the tough issues raised by Kimball and explains how to choose the best modeling technique for solving common data warehouse design problems
Weighs the pros and cons of relational vs. dimensional modeling techniques
Focuses on tough modeling problems, including creating and maintaining keys and modeling calendars, hierarchies, transactions, and data quality